Martijn Oremus

Martijn Oremus is from the Netherlands and studied Business Administration at the Rotterdam School of Management and the Technical University Berlin. In addition to his tenure at the BMW Group he has worked for the luxury conglomerate Richemont Group. Based in Munich, he was responsible for sales of the Swiss high-end watch brand IWC Schaffhausen in Eastern Europe.
Martijn entered the BMW Group as Sales Manager for Rolls-Royce Motor Cars where he was responsible for the European and Middle East markets. In this role he contributed to the successful transition of the Rolls-Royce sales network and operations under the new BMW Group ownership of the Rolls-Royce brand.
Following several other managerial roles in Dealer Development and Product Management in BMW’s headquarter in Munich, Martijn and his family moved to Beijing in 2012, where he took over the responsibility for Product Strategy and Planning for BMW China and the joint-venture BMW Brilliance Automotive. In this role he contributed to the successful and rapid growth of BMW’s footprint in the Chinese market.
In 2016 Martijn took on the task to build a strong organizational foundation within BMW China and BMW Brilliance Automotive for the imminent and crucial transition towards sustainable mobility. He ensured a holistic approach across all relevant business areas and thereby lay the foundation for the company’s current success in the dramatic industry shift towards e-mobility.
Since the beginning of 2019 Martijn has been based in Hong Kong where in his role as Managing Director for the BMW Group Importer Office he is responsible for the BMW and MINI business in Hong Kong, Macao and Taiwan.
His different roles and responsibilities have made Martijn into an international business leader with broad interdisciplinary experience in premium automotive and luxury goods business. He has a strong focus on operation excellence and change processes, with the objective to continuously improve customer experiences throughout the customer journey.